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Learning
Two fairly straight-forward studies were performed that demonstrated this, first with 209 employees shown two organisational change plans, one including a vision of continuity, removing uncertainty within the employees’ mind. Results showed they were more effective at building support when showing the sense of continuity. The second study had emails sent out to 208 business school students demonstrating changes in the school curriculum. One of these however conveyed a vision of continuity and identity of the curriculum while also demonstrating the proposed change. The results of this were similar to the first study.
This is why change can be such a difficult thing for people to choose even if they’re not in a particularly good situation in their career. It’s hard to move into unknown territory when there isn’t a sense of continuation.
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